Animoto at first glance seems to be a toy aimed at young kids with cameras and time on their hands. However for someone wanting to reach out to generational segments this a great tool.
So what is Animoto is a web application that lets you create videos from your photos. You upload the photos, select the music and click go and it automagically creates a video that moves in time with your music.
As readers of this blog by now you have read of HomesOpenToday.com our shared platform that is set to revolutionize the way Open Houses are marketed to consumers. Today I had to present the platform to my staff who have heard of HomesOpenToday but had no real exposure to it. After reading about Animoto I decided to put my hand at creating a short video which could get the staff pumped up for my presentation. A few minutes of search for stock photos on Stockxpert and capturing some screenshots of the HomesOpenToday site and I had my video.
For less that 10 minutes of work (including rendering time) I am well pleased with the outcome.
I have two minor complaints with Animoto first you can’t repeat photos in a collection easy, second their music collection is kind of weak. The only other complaint I have is they should make it easier for you to add text to your photo montage so that you can hammer concepts home more effectively. Other than that the service is really outstanding.
I see several possible applications for this as a real estate tool:
- Highlight services
- Generational Marketing
- Generational Recruiting
- Presentation Openers
Ultimately at free for the 30 second clips it is definately worth trying out and for 30 bucks of unlimited videos for the year well it is a great deal even for the fun factor. Even if you don’t use it in your business Animoto can make great montages from vacations, trips, birthdays, milestone moments.
Check out my Recent Trip to China:
Mark Flavin
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